Two Principles redefined, Three Characteristics added

After thinking about non-web or software experiences for a while i’ve decided to redefine the “connectedness” and “controllable” principles as characteristics.  So the only ‘must have’ principles are; Relevant, Comprehensible and Aesthetic, the two moved characteristics i’ve redefined as:

  • Controllable: (Merged with Actionable) Does the ‘provider’ (left side) or ‘user’ (right side) have control over the experience? e.g. riding a roller coaster (provider control) vs playing World of Warcraft (user control).
  • Connected: Is the experience a single ‘stand-alone’ interaction or ‘integrated’ across many parts? e.g. renting a movie at a rental store (stand-alone) vs renting a move at Netflix (where the website, emails and mail envelope are integrated).

I’ve also added three new characteristics:

  • Sensory: To what degree does the experience engage all of the five senses? e.g. listening to a song in your car (one-dimensional – audio) vs listening to the same song at a concert (immersive – audio, visual, smell, touch).
  • Accessible: To what degree is the experience ‘fixed’ (you go to it) vs ‘portable’ (it comes to you). e.g. Driving 15 miles to a movie theater to see a movie (fixed) vs Watching a movie on your iPod (portable).
  • Findable: To what degree is the experience ‘hidden’ vs ‘obvious’. e.g. Playing World of Warcraft (where many things are hidden) vs playing Monopoly (where board position, properties, money, etc are obvious).

I’m not completely comfortable with the term ‘accessible’, because ‘accessibility‘ is already in common use. I haven’t been able to find an alternative yet though – i’ve considered ‘proximity’ and ‘movable’ but neither are great.

I’ll be posting more (multi-channel) examples of these in the coming days and an updated set of diagrams to reflect the changes.


1 Response to “Two Principles redefined, Three Characteristics added”

  1. 1 davidsless August 8, 2009 at 4:30 am

    You might find it useful to have a look at the approach to this issue by Information Designers.

    We have been applying a set of criteria for some time now and they apply across a range of media.

    Here are some publications that feature these:

    This is just a small selection from our own web site

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  • New post: The Experience of a Live Conference vs a Recorded Video. 13 years ago
  • New post: Controllable and Connected Principles redefined, Sensory, Accessible and Findable Characteristics added. 13 years ago
  • New blog post: The Characteristics & Principles applied to Service Experiences. 13 years ago
  • @daveixd Yeah, the iPhone kindle might be interesting to add. 13 years ago
  • @daveixd great minds .... ;-) 13 years ago

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